You are incorrect sir. Myself and other parents have kiddos that play with us.
As to what I'd do;
- Offer all former team members a position with the site.
- Focus on repairing/replacing broken things on the site.
- Re-release ALL the mobile games/apps (KQ&Habi would both be apps; would also track down the game Nick was developing)
- Offer some sort of in-game compensation for players that donate time/art/coding/etc to the game to increase it's viability
- Start slowly releasing IRL merchandise, and a fan-zine (digital and/or paper)
- Create a 3rd currency that allows for sale of nps/pets/art through legal channels
- Release the NC trading post we were promised and do away with the user created values and most giftboxes
- Allow account linking/combination to reduce the hassle of the current system
- WAR PLOT
- Implement an account sharing method like Howrse.com has.
- Update the mail/board/news systems. Probably not live like FB, but something in-between?
- Reintroduce sponsor games!
- Develop an 'Animal Crossing'-esque farming style game, where you can pay an artist to convert your wearables, or have your pet go nekkid/pre-set wearables into the environment.
- Offer portions of the site to verified mature audiences, and the ability to mark pages/profiles as mature and censored to minors.
- Beef up and extend premium to multiple levels