UPDATE FOR 01/31:
UpperDeck has posted a new statement that physical card redemption is available again, the structure is remaining the same, and new pack release timelines are TBD.
UPDATE:
UpperDeck has released a statement tonight that the future releases are indefinite hold due to feedback from the community.
(you need an account to see links)
Linking to the official press release:
(you need an account to see links)
tl;dr:
Basically, they will be releasing digital trading cards on a weekly basis that could potentially be redeemed for physical cards later if they become part of the physical side of the brand. The digital cards can include chase variants, printing plate cards, and (most notably to me) virtual prize codes for some customization items.
Thoughts?